Business owners very often get caught up in worrying about how their website looks. A compelling, professional aesthetic is indeed crucial to the effectiveness of a website, but if no one ever finds your site, then what return did you get on...
Read More The Importance of SEO: 3 Reasons Why Good Design Is Not EnoughCategory: Marketing
SEO Tips for Increasing Website Traffic
Websites operate at the mercy of search engines, each vying to come up at the top of search engine results when an internet user enters a keyword or phrase into a search box. Those top listed sites are the ones that will most...
Read More SEO Tips for Increasing Website TrafficThe Democracy of the Internet and Other Takeaways from SXSW
South by Southwest (SXSW) is a 10-day interactive film and music festival that happens annually in Austin, Texas. Hundreds of thousands of influencers, visionaries, fans, entrepreneurs, and leaders in their space descend upon this state capital to share ideas and stories. I...
Read More The Democracy of the Internet and Other Takeaways from SXSWEffectively Using Images to Tell Your Company’s Story
The trend in web design lately, among other things, is the use of large, high-quality, professionally-produced imagery. This is because images improve the visual appeal of your company’s website and can help effectively tell your company’s story. Uwishunu has done an excellent...
Read More Effectively Using Images to Tell Your Company’s StorySimple Solutions for Curating Social Media Content
“How do you find content?” That’s one of the top three questions seasoned social media professionals are normally asked. Along with finding the perfect time to post and which social media channels to post on, business owners, entrepreneurs, and those new to digital...
Read More Simple Solutions for Curating Social Media ContentMake Your Company Values Count: Show; Don’t Tell.
Even if you don’t know anything about writing, you’ve probably heard of the age old adage, “Show; don’t tell.” In creative writing, that means presenting the story in a way that lets the reader infer what the characters are feeling or thinking based on...
Read More Make Your Company Values Count: Show; Don’t Tell.Upcoming Webinar: Why Enterprise Companies Should Use WordPress
As many of you know, our team is filled with folks who love going to events, both WordCamps and otherwise. In particular, our executive team is well-known for organizing and presenting at events across the world, and their eclectic backgrounds have given...
Read More Upcoming Webinar: Why Enterprise Companies Should Use WordPressSimple Marketing Strategy Don’ts
While marketing may look like black magic to those who don’t have a knack for it, it’s not the mystery it may seem to be from the outside. Excellent marketing is merely the concentrated application of empathy to strategy. The accessibility of Internet marketing...
Read More Simple Marketing Strategy Don’ts