Marketers are infamous for jumping on trends. Good marketers investigate them first.
Whether it’s fashion, up-and-coming authors, or the hottest TikTok challenge, marketers love to find ways to make trends work for their company or brand. For the past few years, website design and development companies have been talking about both Headless CMS and Headless WordPress. Lately, however, the chatter has increased significantly and beyond the walls and virtual hallways of internet technologists, inspiring marketers across the various commercial industries to ask, “Why is Headless WordPress trending? Should we go headless, too?”
At WebDevStudios (WDS), our WordPress agency is super excited about Headless WordPress and all the potential that accompanies this solution. However, because we’re passionate about WordPress, our enthusiasm is a bit biased. It would simply be irresponsible to push our zeal for Headless WordPress onto anyone without first empowering them with proper information.
That’s the point of this blog post—to provide you with the background intel you need to better understand why Headless WordPress is trending. Below, I have gathered pertinent Headless WordPress articles together to help guide you through the basics, peppered with a bit of a dev-oriented nudge for a deeper understanding. Then, after beefing up your knowledge, we hope you’ll be able to decide for yourself if this is in fact a passing fad or the best digital solution for your brand.
Headless WordPress: Taking Posts Everywhere
This blog post by Frontend Engineer, Scott Anderson, was our first attempt to address Headless WordPress from a high-level point of view. We had written about the topic previously from a technical and developmental angle, but Scott’s article gives a very basic overview that helps marketers and website owners understand what Headless WordPress is and what it can do for you.
Read “Headless WordPress: Taking Post Everywhere” for some easy guidance on the subject.
Headless WordPress and Headless CMS
Director of Engineering, Greg Rickaby, dives deeper into the topic. He begins his piece by first explaining what Headless CMS is, addressing its popularity. Greg even explains the subtle nuance between a decoupled frontend and a true Headless WordPress website.
What’s especially meaningful about Greg’s article is that he defines Jamstack and then lists out the benefits of going headless. Bookmark “Headless WordPress and Headless CMS” to share with your team later. It’s one of our most popular blog posts.
Using Next.js, WebDevStudios Built a 1,000 Headless WordPress Website
Yes. It’s true. It sounds incredible, doesn’t it? Well, it is quite a feat—building a 1,000-page Headless WordPress website. Nonetheless, our team made it happen.
When the time comes to research a viable example of a headless project, read and share “Using Next.js, WebDvStudios Built a 1,000 Headless WordPress Website” to learn about the challenges and success.
Is Headless WordPress the Right Solution for You?
This is the million dollar question, isn’t it? Discovering new technological solutions is exciting for any marketing executive, but using one without proper research can spell disaster.
Before diving into any Headless CMS, we urge you to thoroughly investigate the platform, weigh the pros and cons, then talk to some experts. Is Headless WordPress the right solution for you? Maybe, but before you decide, read this blog post.
Explore Headless WordPress Now
The technology is already available for you to investigate and play with today. Take a look at some options below. Also, there’s an upcoming webinar you won’t want to miss.
WebDevStudios Next.js WordPress Starter
Earlier this year, Greg announced the release of our own Next.js WordPress Starter, which is available to the public and is used for headless projects. You can watch a video of Greg talking about this starter and its importance here.
You are invited to access the WDS Next.js WordPress Starter on GitHub.
WP Engine Atlas
Longtime WordPress partner, WP Engine, has developed an enterprise-grade Node hosting platform called Atlas. Atlas is a headless framework plugin that has been designed to lock down the frontend. Learn more about Atlas at the WP Engine website.
Sponsored by Yoast, “What is headless and why does everyone seem to want it?” is a free seminar happening on July 20, 2021. Register at the Yoast website to attend live, but a recording of the event will be available later.
Talk to the Headless Experts
Now, you should have a greater understanding as to why Headless WordPress is trending. You’re equipped with resources and knowledge to help you make an educated decision about it. Are you ready to go headless? Contact us. We’re ready to get you there.