Category: Business

Why Building a Website Takes Longer Than You Think

Last November, we received about three potential client inquiries requesting help with building a website they wanted to launch in December. Needless to say, we turned away each of those projects. We’re certain we were not the only ones who did. Amazingly, these potential...

Your Website Is Never Finished

Ready, set, launch! Your website is up and running. It’s time to open a bottle of champagne, celebrate, and never worry about your website again. Right? Sorry, not sorry, but I have to disappoint you. The truth is that even after your...

The Role Your Website Plays in Influencer Marketing

People exercise an unconscious selection in being influenced. – T. S. Eliot That’s hot. – Paris Hilton Call it thought leadership or endorsement, influencer marketing is a viable digital marketing trend that continues to remain popular. Businesses that incorporate it into their...

Benefits of Working with a Website Team with Established Partnerships in Place

For most any project, juggling multiple vendors is the norm. Whether planning a large-scale event, publishing a book, or setting up a fundraiser, working with a variety of contractors is sometimes necessary. Unfortunately, it can also sometimes be chaotic, confusing, and close...

Building Successful Client Relationships Virtually

With more and more people working from home, client communication has changed. “Changed” isn’t the right word. It has evolved. Virtual meetings, phone calls, email, and social networking are now normalized. I know, for myself, that meetings with people in person give...

Product Transparency: Displaying Ingredients on Your Consumer Goods Website

Product transparency simply means being open and honest about the ingredients in your consumer packaged goods (CPG). Growing up, I was never concerned with the ingredients in products. I consumed a lot of food and used a lot of skin and hair...

Using Technology for Crisis Management

What Is a Crisis? A crisis is a time of intense difficulty, trouble, or danger. By this definition, a crisis one faces can be as simple as being short-staffed one night to an extreme of requiring emergency response to a tragic event....

Building Successful Client Relationships in a Digital Age

We need to reconnect with one another. -Jodie Riccelli As the Director of Business Development for WebDevStudios (WDS), Jodie Riccelli is focused on building successful client relationships. She does this by doing nothing but communicating, all day, every day. She communicates with...

Selling to Enterprise Clients

Sales is not a dirty word. At her WordCamp Atlanta 2018 talk, “Selling to Enterprise Clients,” Director of Business Development at WebDevStudios, Jodie Riccelli, made this statement, but it’s also a common expression used by sales professionals to encourage others to not...

Why a Retainer Might Be a Better Option for Your Website Project

Is a retainer a better fit for your website development project? On the first day of class of my freshman year of college, our professor walked into the room and said something I will never forget: Have you heard about this thing...